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2017 Indie Romance Predictions: Intrigue & Angst Amid Boundless Opportunity

Smashwords CEO Mark Coker’s business depends on being able to determine the ups and downs, the changes and the successes in the publishing market.  As a result, he has become surprisingly adept, and often prophetically correct, at gauging what the future holds in this ever-changing industry.

Lowering the Boom

Baby boomers are influencing almost every facet of our economy—including publishing. Readers tend to fall for heroes or heroines whose trials and triumphs reflect their own. And so, the logic would follow that Romance writers—and publishers in general—would want to, uh, tap that, right? Well…maybe. Eventually. The industry is a little slow to come around.







© 2014 InD'tale Magazine.